This module is designed to provide students with a preliminary understanding of international business. First, global business environment and how it impacts corporations and their decision for internationalisation will be introduced and then, several strategies that a company can pursue to enter international markets will be explained. The course continues with several aspects of managing multinational corporations such as marketing, human resource management and global supply chain management.
- Module Supervisor: Shamsul Karim
- Module Supervisor: Misagh Tasavori